1. Extensive market research is the foundation for success

Thorough market research doubles your chances of making a tidy profit from the wholesale goods you buy. Start off with a list of 5-10 different ideas. Then check completed listings searches on eBay to see what the item generally sells for and the sell-through rate for each one. Use Yahoo’s free keyword tool http://inventory.overture.com to find out how many people are searching Yahoo for your product per month. You can double this figure for Google. Add the numbers together. If there are ten thousand or more searches per month for an item, this indicates a healthy market.

2. Determine and calculate the REAL cost of your item

You must calculate the numbers or you will fail as a wholesaler. Not doing the numbers is the number one way wholesalers fail. In other words, they don’t treat wholesale like a real business. To accurately discover your true profit potential on an item, you need to add the shipping cost and insurance, eBay fees (or equivalent for other advertising), Paypal and/or credit card fees (these can be a real profit killer), packaging costs and labor involved packaging, and any storage costs to the cost of your item.

3. Make sure you verify ALL suppliers on the Internet

A common stumbling block for people new to wholesale is being taken advantage of by scammers. If you are searching for suppliers off your own bat (rather than using a wholesale directory like SaleHoo), it is CRITICAL to check authenticity before making a purchase.

You must always take the time to:

* Make sure the website gives a full business name and a registration number.

* Is the contact telephone number legit - this will involve ringing the number. Do not accept a mobile phone number alone. All real companies should have a land line number.

* Go to http://www.whois.sc/ and search for the name of the website. A legitimate company will have a domain expiration date in several years time. Most legitimate companies reserve their domain names for 3-5 years or more at a time.

* Watch out for suppliers who won’t agree to use secure payment methods such as Escrow.com, Credit Card and Paypal Verified.

* Ask other sellers what their experiences have been with the company you are interested in on eBay forums.

4. Chinese suppliers give the competitive edge

An essential source for anyone wishing to make money selling online is going through a Chinese supplier. Manufacturing costs are currently extremely low in China, thus it is the secret to gaining a competitive edge. Dealing with China does have risks, but these can be alleviated if you place a small order first, use secure payment methods, get shipping insurance for 110% of the cost of the items, and use suppliers with a good reputation.

5. Liquidation and closeout common stumbling blocks:

Obtain the reasons for liquidation and closeout sales before you buy. Liquidation and Closeout sales can be a fantastic source for cheap products, but you usually have to buy by the pallet load and these can sometimes include broken or returned goods that aren’t in saleable condition. To be safe, ask specifically whether broken items and returns are included before you buy.

6. In order to save on shipping you must Negotiate

Importing success depends on shipping economically. Profits can easily get swamped in shipping costs, so take time to get a good deal on shipping. If possible, negotiate CIF (Cost, Insurance & Freight) or DDP (Delivery, duty paid) shipping terms with your supplier as this takes much of the risk - not to mention organization - off your shoulders. FOB (Freight on Board) is the most common shipping term, but don’t be afraid to negotiate for better.

7. Can you really afford to drop ship?

In theory Drop shipping sounds great - someone taking care of packaging, wrapping and postage - but it can be difficult to profit from this method. Think about it, drop shipping can add another $2-10 to your costs - sometimes even 10% of the cost of the item. By the time you add in eBay fees and any other costs, you may find it is not worth it.

8. Put together a warehouse storage checklist

The most important consideration when locating warehousing to store your items is Asset management. Believe it or not, items can go missing while in storage, causing massive disruption for you. When comparing warehouses, ask questions specifically on how you will authorize the release of stock (by phone or fax?), what will happen if you need to cancel an order, frequency of damage claims, dust management, and whether there is an area you can use to photograph items.

9. Wealth of a Power seller

eBay powersellers are able to command higher prices for their items than ordinary eBay sellers. To get the best profits on your wholesale items, you need to aim to get and maintain powerseller status.

10. Building a website and eBay store leads to wholesale Growth

The way to increase profits from wholesale is to build your own website and/or open an eBay store. This allows you to cross sell items plus it also makes it easier for people to find what they are looking for. For example, if you sell shoes, then customers can easily navigate to browse all black shoes in size 9 and so on. Always include a sentence at the bottom of your descriptions encouraging visitors to check out your other listings - most people will.

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